SEO – Search Engine Optimisation : Your company website needs to be found online by whoever might be looking for the products and/or services that you offer. Over 85% of people use search engines when looking for a product or service online so you need to make sure that your site is attractive to search engines. Achieving this is what’s known as SEO. We offer this service for all new websites that we’re developing but we can also work on existing websites to enhance their standing from an SEO point of view.
Pay-Per-Click (PPC) – PPC is an advertising model used to direct traffic to websites. You can generate advertisements that are displayed in a viewer’s browser whenever they enter a keyword query matching a keyword list that you’ve associated with the advertisement. This ad can include a link to a particular page on your website –specific to what is being advertised. There is no cost to you unless the website viewer clicks on the link in the ad. You only Pay-Per-Click! If they click on the link they’re brought to the particular page on your website. You are effectively buying traffic – but it’s more valuable traffic because the visitors are holding their hand up and declaring their interest.
Contact us today to discuss your SEO and/or PPC needs.